We never planned to use traditional marketing strategies for Limk. Actually, we always thought the traditional marketing channels were old fashioned, boring, and useless for our service. We’re in the content business. Our users/clients are content creators, and so are their readers. Content marketing is the best method for us and for all internet services businesses. Why? Because it’s authentic, helpful, and informative for people .We all crave happy users/customers, and creating compelling content is the key for that.
Yesterday’s marketers were trying to get peoples’ attention through TV, print ads, banners, pop-ups, direct emailing and self-advertising websites. Content marketers surround people with knowledge, all visual and informative videos, continuous support and entertaining pieces of content.
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